namerock. is a branding agency focused on naming, brand name consulting, nomenclature and name architecture.
naming. branding. consulting.
naming - naming consulting - naming workshop - brand names, product names, company names, corporate naming, names for start-up, platform, store, app - real estate names, project names - event naming - trademark research, trademark registration - claim, motto - brand name design - logo - figurative mark
naming. branding. consulting.
naming - naming consulting - naming workshop - brand names, product names, company names, corporate naming, names for start-up, platform, store, app - real estate names, project names - event naming - trademark research, trademark registration - claim, motto - brand name design - logo - figurative mark
International naming
for companies, agencies, institutions,
investors and founders.
Example of holding brand name
Photo & Claim: © Luqom Group
​Task: A holding name for
the leading lighting platform
in Europe.
​
​luqom.com
brand name
Every name is a creation process
CYO
As elementary as the design
so elementary the name.
​
Multiply design and name
themselves in their effect.
​
Brand name development for Dornbracht
Photo: © Dornbracht. Design: © Sieger Design
Examples of private labels
Photo: © Lampenwelt
ARCCHIO
​
Task: light and design,
that brings architecture to bear
​
archio.de
brand name
LUCANDE
​
Task: Exclusive design
as a private label from world of lamps
​
lampewelt.de
brand name
Photo: © Lampenwelt
Strategy. Vision. Emotion.
Nike Schaller's brand names align with the company's vision and mission.
Brand names can find the "product soul", emphasize it, tell a story and become a strong brand together with the product.
​
The goal is to get to the essence of the brand core.
References
​
​
Dornbracht GmbH
Naming the Design series "CYO"
​
Luqom Group GmbH
naming of several own brands
Name development of the holding brand (Logo of Peter Schmidt Group)
Deutsche Bank GmbH
Name development global platform, naming for app
Dolle GmbH
Naming strategy, naming architecture, nomenclature and product names
KKB, Switzerland
Renaming company name to "Aventron", public company
Publicis Group
Car names, nomenclature (NDA), electric cars, naming architecture
Free State of Saxony
Motto, claim finding, international image campaign
Start-up naming
Workshops, brand name, advice, nomenclature, logo
​
Further Industry sectors
Naming: Automotive (NDA)
Name development: Real Estate Parc Berlin (NDA)
Renaming: Machinery Manufacturers for Solar and Wind Energy (NDA)
Renaming Co-Naming: Food Merger (NDA)
References
​
​
Dornbracht GmbH
Naming the Design series "CYO"
​
Luqom Group GmbH
naming of several own brands
Name development of the holding brand (Logo of Peter Schmidt Group)
Deutsche Bank GmbH
Name development global platform, naming for app
Dolle GmbH
Naming strategy, naming architecture, nomenclature and product names
KKB, Switzerland
Renaming company name to "Aventron", public company
Publicis Group
Car names, nomenclature (NDA), electric cars, naming architecture
Free State of Saxony
Motto, claim finding, international image campaign
Start-up naming
Workshops, brand name, advice, nomenclature, logo
​
Further Industry sectors
Naming: Automotive (NDA)
Name development: Real Estate Parc Berlin (NDA)
Renaming: Machinery Manufacturers for Solar and Wind Energy (NDA)
Renaming Co-Naming: Food Merger (NDA)
​
Dornbracht GmbH
Naming of the design series "CYO"
​
Luqom Group GmbH
naming of several own brands
Name development of the holding brand (Logo of Peter Schmidt Group)
Deutsche Bank GmbH
Name development global platform, naming for app
Dolle GmbH
Naming strategy, naming architecture, nomenclature and product names
KKB, Switzerland
Renaming company name to "Aventron", public company
Publicis Group
Car names, nomenclature (NDA), electric cars, naming architecture
Senate, Free State of Saxony
Motto, claim finding, international image campaign
Start-up naming
Workshops, brand name, advice, nomenclature, logo
​
Further Branches
Naming: Automotive (NDA)
Name development:Immobilienpark Berlin (NDA)
Renaming: Machinery Manufacturers for Solar and Wind Energy (NDA)
Renaming Co-Naming: Food Merger (NDA)
Namerock sstands for strong brand names.